How Platform/Device/Position suggestions work
Leadza analyzes your ads and identifies which platform/device/position segments convert better and give you more actions within your marketing budget. The system grades all the segments inside your campaign, chooses the "winners" and suggests you to test them by automatically creating new ad sets with narrowed down parameters.
After you log in to Leadza, connect a virtual assistant in your Facebook Messenger and get a list of suggestions for your ad accounts connected to the system. While analyzing your ad campaigns Leadza will suggest how you can narrow down automatic placements to include only those that give your more conversions on average. So you can easily create a new ad set with narrowed down parameters by applying 1-click suggestion.
How to set up Platform/Device/Position suggestions
If you need more advanced options you can customize the feature by creating a New custom optimization in your Leadza account: